The training is organized into eight main sections:
Asking for Money:
The training in this section will help you raise money through "Direct Response Fundraising". This is type of fundraising is done through the mail and by email.
Click the bullet points to go to each separate training.
5 Fundraising Principles:
Golden Print Appeals:
Write a Golden Timely Appeal in 30 Minutes* (includes a "First Draft")
Year-End Fundraising Appeals* (includes a "First Draft")
Year-End 2020/COVID Fundraising Appeals* (includes a "First Draft")
*includes training on reply devices, custom gift asks, outer envelope teasers, design, donor segmentation
Golden Email Appeals:
Thanking Your Donors:
Write the Perfect Thank You Letter (includes a "First Draft")
Reporting Back to Your Donors:
Write a Donor Reporting Letter in 90 Minutes (includes a "First Draft")
Major Donor Fundraising:
Major Donor Fundraising System*(includes a "First Draft")
*Includes how to Ask, Thank, and Report to donors
12 Month Fundraising Plan: Appeals and Newsletters (Plan Builder Tool included)
General Fundraising Topics:
*Includes some "10 Minutes trainings"