How to Make Your Appeals Raise More Money in 2022
… without all the work and worry
With a unique new way of training, Steven Screen will show you how to write an appeal that's guaranteed to raise you more money than your current appeals raise ... and with Steven's help, you'll be able to write your appeal in 30 minutes.
For a sneak peek at what the training will be like
watch the Introductory training video below.
Get New Donors, More Donations, and Reactivate Lapsed Donors with a "Timely Appeal"
I'm going to help you write a "Timely Appeal" and the "email chaser" that goes with it. With these, you'll be able to raise more money at any time of the year!
What You and I will Accomplish Together
You and I will write a "Timely Appeal" along with the email chasers that go with it.
This appeal will bring in new donors, reactivate lapsed donors, and bring in more donations from your current donors ... and with my help it will only take you about 65 minutes to have the printed appeal and the chaser email completely written and ready to send.
The Fastest and Most Effective Appeal You've Ever Written
You want your appeals to raise the most money possible. So you need to know what ingredients go into the best performing appeals.
You and I are going to write an appeal based on the proven "Golden Appeal" method. I'll show you what ingredients to put in your appeal and how to write it.
As I show you what to write, I'll be writing an appeal along side you. This way you'll see what I'm teaching you put into practice in real time.
Donors Give More With These Reply Cards
There's a real science behind the reply cards that work the best ... `and you're going to learn it.
I'm going to show you what you need to say on your reply card and how to say it. What you say on your reply card is critical if you want to raise the most money. Well written reply cards are proven to get more donors to give, and to increase gift size.
The design of your reply card is also vitally important. And I've done the design work for you (so you don't have to be a great designer).
You'll get my "3x Reply Card" template.
This reply card template has proven to get more donors to give. And I'm confident it will help you raise more money.
Ask Your Donors to Give the Right Amount
Asking a donor for the wrong amount makes a donor give less, or not give at all. You want to make sure you ask donors for the right amount.
And there's an easy way to ask for the right amount.
You're going to learn how to pinpoint the exact amount to ask your donors to donate. And you're going to learn a simple way to get donors to increase the size of their gifts.
Design to Get More Donors to Read More of Your Letter
There's a whole science to designing your letter so that more people read more of your letter.
How your appeal letter looks, what types of photos you use (if any at all), what type of font you use, the size of your margins, and what words you emphasize matter a lot. Even the color of your font can increase or decrease donations.
That's why you are going to learn the design principles of the professionals. These principles will get more of your donors to read more of your letter ... and because more people read more of your letter, more people will give.
Getting Your Envelope Opened
If nobody opens your envelope, nobody will read your appeal. So I'm going to help you design an envelope that has the best chance of getting opened.
I'll teach you about what to write on the outside of your envelope so more people will open your envelope, so that more people will read your letter ... so you'll raise the most money.
Sending Your Appeal and Chaser Emails to the Right People
Once you have your appeal and chaser emails written, you'll need to send them to the right people.
I'm going to show you who to send your appeals to so that you don't waste money on postage, and so that your average gift size increases.
How You Will Learn
I’m going to teach you to write an appeal by DEMONSTRATION.
Through a series of short videos, I will walk you through writing your appeal -- sentence by sentence. Each video will have you do one simple task that helps get your letter written. As you watch each video, and do each simple step, you'll be amazed at how easy and fast it is to write an effective appeal.
And as you write your letter, I'll also be writing an appeal letter at the same time. You’ll literally watch me write and design a letter that gets more donations and reactivates lapsed donors. It’s like we’ll be sitting side by side working on every sentence of your appeal together.
I’ll show you everything you need to know. Including what to focus your letter on, whether to use a picture or not, who to send your letter to … everything.
At the end of this training you’ll have an appeal letter completely written, a powerful reply card, an envelope that more people will open, plus the email chaser to go along with the printed appeal letter so you can raise even more money.
It’s impossible for me to make a prediction of how much your appeal will raise because I don’t know your nonprofit or your fundraising process.
But, what I can promise you without hesitation is you’ll have a great learning experience as I show and teach you how to write and design an appeal expressly designed to bring in more donations than you normally bring in from your appeals.
The skillset I’m going to teach you is something you can never UN-LEARN.
And learning how to write a powerful appeal is something that every nonprofit on the planet wants: The ability to send letters to bring in new donors, reactivate lapsed donors, and get increased donations from your current donors.
The skills you learn here CANNOT be taken away from you. You will have this knowledge forever.
Start Date and Schedule for this Training
Once you sign up for this training, you'll have immediate access to all the videos and templates. So you can get started right away.
And because you could be completely finished with your appeal, reply card, envelope, and email chaser in about 65 minutes, you could start raising money right away. If you send out the email chaser in the next hour or so, you could be raising money as fast as this afternoon!
Never has there been a faster way to write an appeal that raises a lot of money. And you can have a "Timely Appeal" written in about 30 minutes. And the reply card, envelope, design, and email chaser will take you about another 35 minutes to complete.
This "Timely Appeal" training is part of the Work Less Raise More membership and is only $40 a month. You can cancel it at anytime. Or if you want to get two months free, sign up for the whole year for only $399.
This is a tiny investment for showing you exactly how to write and design an appeal that gets you new donors, reactivates lapsed donors, and brings in new donations from your current donors.
Sign up now using the buttons below, or keep reading to find out more about the membership.
You'll Also Get...
Because this "Timely Appeal" training is part of a membership, you'll also get lots more training when you become a Work Less Raise More member.
Here are some of the other trainings you'll get:
The Fastest and Most Effective Fundraising Training You've Ever Seen - Guaranteed
If you don't feel like this training makes it easy to write an appeal letter, and if your appeal letter doesn't raise more money than your current appeal letters, then please ask for a full refund.
Start Raising More Money Today
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